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Vestel Group Corporate Profile

VESTEL

Vestel Group of Companies is a global conglomerate operating in electronics, home appliances, digital products, and mobility electronics, comprising 25 companies, 16 of which are based abroad. Vestel brings a wide range of products, developed through its competencies in technology design, development, and product customization, to different consumers in over 160 countries. With nearly 20,000 employees, Vestel represents a significant force in the Turkish economy with its technologically advanced manufacturing capability and contribution to the country's exports. As one of the world's leading Original Design Manufacturers (ODM) in consumer electronics and home appliances, Vestel ranks among the top three in the European LCD TV market and the top five in the home appliances market. It is also one of the most well-known brands in Turkey, being the largest producer in the Turkish TV market and among the top three in home appliances. As one of Turkey's and the world's leading technology companies, Vestel continues its efforts to complete the Industry4.0 transformation and transition to fully automated smart factories. Vestel is pioneering smart city and home platforms with expertise in artificial intelligence (AI) software and the Internet of Things (IoT). In the global market, Vestel not only conducts sales on an ODM basis but also engages in branded sales through the regional brands it has acquired and international brands for which it holds licenses. Vestel strengthens its position in the market with the strong brands for which it holds production and sales licenses in the European market. By implementing a "multi-brand and multi-channel strategy," Vestel reaches a wide consumer base with one of Turkey's most extensive sales and after-sales service networks. Vestel accounts for 90% of Turkey's TV exports and approximately 40% of its home appliance exports, maintaining its title as the export champion of the electronics sector for 26 consecutive years.

VESTEL CITY

Vestel City, covering 1.3 million square meters, is Europe's largest industrial complex that produces consumer electronics and white goods products all in a single location. Vestel is the first electronics and home appliance company globally and the first brand and industrial facility in Turkey to be featured in the "Mega Factories" documentary series by National Geographic Channel, highlighting some of the world's most famous brands.